7 Super Creative Ways to Raise Funds for a Start-up

The fever of start-ups is still soaring high. A lot of aspiring entrepreneurs put in a plenty of sweat to get hold of fund. In fact, Toronto startups are no exception in this run. Getting the proper source of capital is equally taxing and strenuous in this city too.

Toronto startups

However, when there’s a will, there has to be a way. To cater to such shortcomings, here are winning hacks to raise money for a startup:

  • Sometimes one has to be a winner

Taking part in various startup contests can fetch a handsome amount of money. For example, Jennifer Reich of The Mommy MD Guides won a generous sum for winning the contest named ‘Survival of the Smartest’. So, entrepreneurs can follow up the same trick to have a heavy pocket.

  • Hunt for big brands

Having a sturdy and appealing business idea can often attract a good number of industry-leading companies for sponsorship. Recently, Uber initiated a campaign that encouraged new businesses to pitch in their innovative ideas while taking an Uber ride. Hence, keeping eye on big brands can sometimes be the game-changer in case of Toronto startups.

  • Have the fair of negotiation

An entrepreneur can opt for a customer or prospect to sell his product/service even before it is launched. He needs to ace the art of negotiation and have gift of the gab to raise money in this way. However, the owner needs to proffer something out-of-the-box to earn this royalty payment.

Toronto startup

  • University can come to rescue

Yes! People can knock the doors of some estimable universities for further financing of Toronto start-ups. For example, Stanford University provides a $3.6 million grant to non-profit startup accelerators for Stanford-affiliated entrepreneurs. Additionally, the University of Waterloo offers non-equity grant programs for local start-ups with a fund above $400,000.

  • Implement pay to work policy

This can be an incredible idea provided the entrepreneur has the same with his business. Often, businessmen in their initial phase seek for donation by providing an impeccable business idea. It definitely helps an organization to cement its position in the future days.

  • Bring in the barter system

May sound a bit old school, but definitely brings in a lot of new potentials for a business. People having Toronto startups can utilize this tactic with the third party to get some upfront savings. It is advisable for the business owners to look for a partner not associated with their industry. In this system, both the parties need to benefit either by cash or kind.

startups Toronto

  • Social media is the king

Ironically, people breathe more in social media platforms than in their internal milieu. So, startups can take the aid of social media to showcase their USP by connecting to the consumers. Bill Gandy during his initial days first took to Facebook to showcase his historic photos before launching the famous Allegheny City Historic Gallery. According to the statistics, Bill raised around $12,000 from his gallery in less than a month.

So, for those who are still contemplating how to raise fund for Toronto startups, consider these tips get started!

How to Find the Right Partner to Secure Your Digital Transformation?

There are many business owners who are still not sure about adopting transformation technology like cloud service. The primary reason is that they are worried about the cost, interruption of the present services, the effort to learn and develop new procedures and processes. Quite unfortunately, the short-sighted worries will lead to limitation when it comes to the business revenue and growth. In this present market, IT solutions Toronto and digital transformations is the key to success.

To say the truth, it is possible for a business, irrespective of their size, to completely leverage the opportunities and the changes of the new digital technologies. Finding out the right IT solutions Toronto will make the change a comfortable one and will enable your business to expand with the help of the new technology without even disrupting the business functions.  A digital transformation will enable your employees to work better, smarter, and better.

However, the question is how you will be able to find out the right IT solutions Toronto provider for helping you out to embrace the new technology trends.

it solutions toronto

Be Clear About What You Want?

Organizations which wants to for a digital transformation requires strategic partners for helping them to implement innovative technology and drive the process change. Finding out the right partners will simply start by having the right kind of conversations. It is important to know the stance of the company on the cloud server hosting, user experience, mobility as a service, and training before you are able to find out the right match. Apart from confirming what the company prioritizes regarding technology, you should be prepared to discuss the service legal agreement and expect a reply in time.

You need to have the key conversation regarding the following factors.

  • Adaptability: How are the new solutions and security controls going to be implement and if it will be able to adopt to the present system in operation.
  • Risk Insight: New IT solutions simply mean new risk and the compliance requirements. You also have to consider what counter measure is going to be put in place and how accurately and quickly it can be activated if required?
  • Business Resilience: What does the adoption look like in the long-term? Your business should be able to adapt to the new solutions and also continue operating them securely.

Moreover, you need to make sure that the IT solutions Toronto provider you have chosen uses a multi-faceted approach.  Digital transformation is not just about improving a particular area.  Thus, you need to ensure that the transformation will address the robustness and agility along with the data security.

toronto it solutions

Securing Success in Digital Transformation

Going through a digital transformation does not necessarily mean that you will have to remodel your IT system or go on to have an online presence. The right type of IT solutions Toronto will offer a unique plan for the business. With time, everything will fall into place. Thus, you can get rid of the old technologies for the purpose of implementing the new one.  This way you will be able to stay competitive. If you invest in cloud server hosting, Big Data analytics, and mobile technologies, your company will be able to serve the customers in a better manner. Catch the latest insights on information technology here!

 

SEO Mistakes to Avoid For Better Search Engine Rankings

Businesses shouldn’t undermine the power of search engine and search engine optimization. Rather, business owners should give top priority to SEO. They can take the help of effective SEO strategies in order to get more leads and customers.

Over the passage of time, Toronto SEO company experts have notices that SEO has evolved a lot. More and more number of people doesn’t scroll the third or fourth and further pages of the search engines. They just try to go through the sites that appear on the first page of SERP in relation to the search query they have entered.

Thus, it has become crucial for businesses as well as SEO experts to employ those strategies that can help a site to rank well across SERP. Care should be taken to avoid mistakes or wrong SEO strategies that can affect the site ranking.

SEO toronto company

What Studies Show?

Often, it has been seen that when poor SEO strategies is employed it can leave a website buried in search results. In short it can be said that customers won’t be able to find about a business. Thus, according to some industry experts some common SEO Toronto mistakes can be avoided in order to rank better across SERPs

SEO Mistakes to Avoid

Keyword Gaps

SEO professionals feel that keyword gaps can affect SEO results. It can have an impact on online marketing strategy. The gaps occur because of various target keywords for the SEO rank. It needs to be fixed or else it can affect the ranking of a site. Doing keyword research can help a site to rank well.

Poor Quality Content

Although, user experience is very supreme, one needs to keep in mind about the search engine bots and what they see when they crawl a website. Thus, the content that is posted in the site should be able to connect with the audience. Moreover, quality content is very important.

Not Optimizing on User Engagement

SEO Toronto company experts feel that if focus is not placed on user engagement it can affect the ranking of a site. So a site should contain high-quality content, images, videos, and quotes in order to engage visitors.

toronto seo company

Inconsistent URL Format

For SEO strategy, proper and consistent URL format is crucial. Search engines cross a web page with URL and URL formatting. If the URL is not search engine friendly it can affect the ranking of site.

Lack of Title Tag Optimization

Another mistake which must be avoided by Toronto SEO company experts is not optimizing the textual content. Using variety of target keywords in the heading tags of a homepage and other page can help in improving the ranking of a site.

Keyword Stuffing

Stuffing of keywords can affect the ranking of a site as Google penalizes the site. Hence, it should be avoided at all cost.

In the world of SEO, some techniques are constantly evolving; whereas others are becoming outdated. SEO company in Toronto team can help businesses avoid costly mistakes for a site and help the site to get desired results.

Managed Service Providers Become the New Engine of IT Growth Toronto

One of the goals of business houses is growth. With growth come new challenges, especially for the technology sector. The IT sector needs to remain upgraded. Only then it can overcome the limitations and help businesses to gain new opportunities.

For any business, IT plays an important role. Improved IT services can help to maintain security, protection of data, data storage and system restoration etc. However, businesses who can’t hire a full time IT team are taking the help of Managed IT Services Company. Managed IT Services or MSP is becoming the need of the hour as they are becoming the driving force of IT industry growth.

This is made possible because the managed serviced providers have right set of tool. They can easily offer right solutions by identifying key issues. Apart from that Managed IT service providers are known to offer a wide range of services for clients.

managed-services

 

How Managed IT Services Is Witnessing the Growth?

According to a survey, it has been found out that Managed IT Services Company is experiencing a continuous growth over the last few years. The study have also pointed out that the high growth is obviously the result of various services provided by them. The high-quality service that they offer is not provided by their counterparts or the in-house IT staff.

For example, the in house staff may not be able to provide 24×7 monitoring of the system and IT infrastructure. When the staffs are unable to provide regular monitoring, it can lead to other problems. Downtime can be harmful for a business as customers can lose trust in the business house. They would then move to a competitor site.

It is believed that MSP should be carefully chosen so that it can talk about business as well as technology. However, one needs to start with a vision that can address wider market. Any good Managed IT Services Company will see to it that a business is able to earn good revenues by focusing on their core business function. When a business doesn’t need to manage their IT operations, it can help them to focus on business growth.

 

Moving AheadManaged IT Services Company

One important thing that is witnessed by businesses when they hire managed IT services is that they don’t need to worry about equipments. All high-end equipments are managed by the MSP. This means that MSP customers can easily do away with purchase of costly software, as a managed IT services company will buy the equipment. This can help businesses to save their cost and uses the saved money for other services.

 

Improved Communication

 The best thing about MSP is that it can help with communication. With improved level of communication with customers through email or telephonic conversation, all kind of issues can be managed. With cloud services any kind of problem can be solved.

Managed IT Services Company won’t let a business hit the wall. Being an affordable alternative to in-house IT Team, troubleshooting or monitoring network can be done. With improved services like backup and recovery, security alerts and maintenance, can be helpful for businesses, aiding in their IT growth.

Choosing an Established Toronto SEO Company: A Guide

Organizations looking to leverage the power of the internet in their businesses should already be familiar with the concept of SEO. Without SEO, it can become difficult to attract and retain customers in this digital agency. On the other hand, the majority of companies cannot afford to have a dedicated SEO team which makes outsourcing a necessity.

This leads to some important questions, the most vital of which is how you can hire the right SEO company Toronto. There are actually a number of things that must be accounted for when looking for SEO agencies so that you make the right choice. As such, it is essential to ask the right questions to determine if the agency is the one for you. Here are some questions that you must ask.

SEO Toronto

How Will the Ranks Be Improved?

Ultimately, you are investing in SEO because you want a better rank for your site. This is a difficult task and it requires serious deliberate discussions. A strong and powerful SEO strategy must be developed. An SEO Toronto company that does not present you with a basic strategic outline is not one that you should be working with.

What Research Efforts Will Be Undertaken?

To succeed at SEO, a considerable amount of research is required. From the condition of your site to target audience to the keywords that you wish to target, a SEO company should research a variety of details so that they can create the right SEO strategy for your website.  Apart from research, they must also conduct a thorough analysis of your competition. They need to target the competition so that you can come out on top. Find out what these are when you are talking with SEO companies.

What Is Their Optimization Program?

Gone are the days when all that was required for SEO was keywords. Keywords, now, are just one of a wide range of elements that need to be optimized. Your site will also have to undergo optimization, from its design to its coding. Even the inbound and outbound links must be curated to ensure that your site gets a better rank.

SEO company Toronto


How Will You Be Informed?

It is essential for you to remain on top of the SEO efforts taking place. For that, you need regular updates from the SEO agency. Generally, SEO companies tend to deliver monthly reports. However, some may be willing to accommodate requests of weekly updates. Reports allow you to ensure that there is some actual progress occurring in terms of SEO results.

Is There Any Guarantee?

If the SEO agency claims that they guarantee that you will get the #1 ranking for your site, you should immediately cease all communication with it. No SEO agency or company can guarantee that you will get such a ranking. This is because SEO can be unpredictable. There isn’t anyone who knows the exact Google algorithms and when the next updates will be pushed. SEO requires constant vigilance and efforts before you can achieve a good rank.

Keeping the above questions in mind is necessary when selecting a SEO company Toronto. After all, you want the best results. Asking those questions can help with